(Re)Start 2010
Posted by Justin Boland on Jul 20, 2010 | 0 Comments
As you’ve already noticed, Audible Hype is under construction. It’s an ongoing re-design from the same team that did the World Around Records site. This might be a spare time kinda project, but we are on some Big Vision shit in 2010…
Audible Hype has grown way beyond anyone’s expectations in the past two years. I want to thank everyone who has given me encouragement, given me shit, and taken me seriously enough to give me an interview.
Eating Our Own Dogfood
I’ve talked about this a lot: promoting only yourself is a losing game. (Plus it makes you boring as fuck to talk to. I have literally had 10+ different rappers give me the exact same pitch in a single night.) I’ve been doing artist interviews all along, but it’s been shop talk — business focused conversations about the behind-the-scenes WORK they’re doing to get their careers off the ground.
So the first and biggest change here will be a parallel music blog. I’ve probably told a couple hundred people by this point that Audible Hype is not a music blog, and I will not post their EP / mixtape / beat tape / single. I’m really tired of typing that email out…plus, hot damn, I’ve had some really excellent submissions. (I’m looking at you, TeV95.) So it’s time for me to start eating my own dog food and running a promotional channel for the hip hop I believe in.
It seems insanely stupid to start up a whole new blog, new domain, new brand, new design — we’ve already got the right platform and the right audience right here.
Already Up: Hip Hip Business News Feed
We’ve already got one new feature up and running by popular request: a Links Feed, which I’ll be updating pretty much daily with the best articles and interviews I come across. It’s already up and running, so if you’re in the mood for some brainfood, check it out.
…But What Else?
Re-design is ongoing. We’ve got a lot of other changes in the oven right now, but I figure the best way to wrap this up is by turning the mic over to the readers…what changes would you like to see? What features does Audible Hype need? What brilliantly obvious idea are we currently overlooking because we’re too close to the project?
Any and all suggestions appreciated…thanks for reading, folks.